I bought my 13 JKU about 2 months ago, I paid under $2000 for my lifetime warranty. However this wasn't the first vehicle I bought from them, and I have my vehicles serviced there regularly. I have a good relationship with the dealership. I wasn't trading in a car (no upside down equity). So there was a lot of wiggle room on price of the Jeep and cost of the warranty. Did I pay under $2000 for warranty, yes. Did I pay to much for the Jeep, don't think so. What I'm trying to say is not every purchase is the same. There are too many variables to go off what someone else has paid.