Cool thread!
So for work over the past 10 years brown bagging it everyday I've tried them all. From the hard plastic igloo and Stanley's to all the soft sided ones from Target, Walmart, big five.
I usually get a year out of them before having to replace it. And they all fail well before the year. From blown zippers to completely shattering or splitting into pieces. And to top it off they all suck at retaining ice or keeping food safe.
Finally broke down and went full retard using a coupon and REI dividend and picked up a Yeti Flip. So wishing I just did this years ago. One of the best purchases I've ever made. It's only at six months now but it has ZERO signs of wear. I'm confident I'll get plenty of mileage out of it.
Right front floor is its home in my work truck.
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The newest version of the Flip has a handle on its lid. I'm very happy without a lid as I use it as a table 99% of the time.
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Best past though is. Paired with a 4lb Yeti Ice pack it will actually freeze a salad or sandwich in direct contact. The pack stays frozen for the entire work day and will be slushy/mostly frozen at the 16 hour mark keeping everything in the cooler plenty cold.
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just saw this thread. I’ve got my two yeti coolers. A 55 and a 65. I love them and swear by them. Both kept ice the drive from California to Moab for a week in the bed of my pickup the whole time. 
